Resources that unlock power of
creativity and strategyTools provide a ready framework to enhance collaboration, ideation, and strategy. They are collected as hands-on resources from the firm's ongoing works developed and honed through problem-solving experiences and crossroads from hundreds of projects across sectors and geographies.
Strategy Planning
Outcome Driven Roadmap
For companies, projects are part of a bigger milestone and therefore is driven by goals. However, understanding the right goals at the start of a project is challenging.
Outcome Driven Roadmap: ODR guides stakeholders the exact process and about stages throughout the execution. It lays key information about milestones in the project and where other factors are to be involved like strategy, design, contract, project management, and project closure.
User Centricity
Persona Building
Key to user-centricity is to know the user and way to understand user is the build a persona profile. This template lays out the way to question that leads to those answers that create a user profile.
User interaction with the interphase depends on needs of the user from his journey and is enhanced by the emotional response from what he faces. Interphase personalization from macro to micro depends on how well we map his journey and creates great opportunities for niche to exist.
User Journey Map
Projects that understand users needs are various stages and cater to them turn out to be desirable spaces for the users. Studying how the user will be “interacting" with the design provides a deeper understanding of the customer's needs and presents a path to make the project more functional.
It generates opportunities for innovative strategies backed up by customer centric and data driven methodology for greater project success.